Friday, October 17, 2008

ADS OF YOUR CHOICE!!!!!!!!!

HERE MGINGER BRINGS YOU NAN INTERESTING CHOICE..........


mGinger allows every individual consumer to receive only those advertisements that the consumer is interested in. Also, the advertisements are targeted at a consumer base that has opted in to the service.





Shamik Paul


It is not only pizzas that you can ask for to be delivered at your doorstep but also advertisements as per your choice.

And hey presto! There they would be in your mobile phones, giving you all the latest information you want.

For those of us who have been incessantly bombarded by a variety of text messages, e-mails and telephone calls at all hours of the day (and night), the targeted advertisement services provided by the Bangalore-based mobile advertisement company mGinger could well be a saviour of sorts.

mGinger allows every individual consumer to receive only those advertisements that the consumer is interested in. Also, the advertisements are targeted at a consumer base that has opted in to the service.

On the one hand, while this is an alternative to spam as far as the consumers are concerned, it also ensures greater ROI (return on investment) for the advertisers who get a better response to their advertisements because it is targeted, says Chaitanya Nallan, Chief Executive Officer, mGinger.

"It is a platform that matches the advertisers and the consumers"

No comments: